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Why Storytelling is the Secret Weapon in Sales
In an age where products are everywhere and competition is only a click away, the way we sell matters more than what we sell. The features, the price, the packaging — these are important, yes — but they’re not what truly sticks in people’s minds. What does? Stories. And that’s why storytelling has quietly become…
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What Publishers Look for in a Manuscript in 2025?
The world of book publishing is evolving rapidly. In 2025, both traditional publishing houses and self-publishing platforms are operating in a landscape shaped by new technologies, changing reader expectations, and a greater emphasis on diverse voices and marketable content. Whether you’re seeking a traditional book deal or planning to self-publish, understanding what publishers look for…
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Cross Promotion Book Marketing for Self Published Authors in India
Self-publishing in India is growing fast, but it can be hard to get noticed alone. That’s why collaborating with fellow authors is a powerful way to improve your book marketing. By teaming up, you can tap into each other’s audiences, share ideas, and boost sales and visibility. In practical terms, cross-promotion means helping one another…